Looking for the perfect mug to impress your friends and colleagues or searching for the perfect gift? Why not try design your own mug? Customised mugs can be used for home use, as business gifts and as souvenirs. Follow these quick essential tips to begin customising your mug.
1. Why Coffee Mugs are a trendy gift
In recent times, there has been a rise in personalisation which has given consumers more opportunities than ever to have their desired products and commodities tailored to their preferences. Customising your own mug offers both ordinary consumers and businesses innovative creative ways to stand out from the crowd to leave lasting impressions on their clients to promote brand awareness, highlight creativity and uniqueness. Coffee mugs are also an affordable product which can be easily designed as a gift to the receiver. A mug that's been carefully planned and designed can create a greater feeling of either professionalism and friendship between the giver and receiver.
2. Know the Occasion
Knowing your audience is essential for designing a mug. A funny and silly design may be the perfect gift for your friends and family however, an amusing coffee mug might not be the most ideal in the office. Therefore, the opportunities to creating a design for a new mug, coffee mug, travel flask are limitless. Mugs can be designed for friend's birthdays, business brand advertisements, cooperate gifts and much more. Having identified the audience and the occasion is the key to creating the best new trendy mug.
3. Decide the type of Mug
Mugs come in all different types of shapes, sizes and materials. Mugs can also be broken down into multiple types of functions such as coffee mugs, travel mugs, thermal cups, reusable cups and tumblers. Before designing your ideal mug you must first decide what type you want. Let's look at the different type of mugs that you can select to customise.
3.1 Ceramic coffee mugs
Ceramic coffee cups are composed of glazed ceramic which can withstand high temperatures and can retain the temperature of a hot drink longer. Unlike glass, hot ceramic cups can be washed with cold water without fear of breakage or cracking. They typically have a round handle for raising the cup which is also very convenient for hanging.
3.2 Travel Mugs
Travel mugs are either made of metal, stainless steel or plastic. They are characterised by a leak proof lid that is convenient for carrying either hot or cold drinks while travelling, commuting or taking part in outdoor activities. Some travel mugs may have a handle for easier handling.
3.3 Thermal Mugs
Thermal mug (also known as Thermos, Vacuum flask or any form of insulated cup is characterised by a stainless steel cylinder flask with a lid that is also used as a drinking cup. It can keep beverages hot for a long time due to a vacuum effect that reduces heat transfer. They do not have handles.
3.4 Tumblers
Tumblers like the thermal mugs are also featured by vacuum insulation, which can retain hot or cold temperatures for a long time. Tumblers are normally composed of plastic and contain a plastic lid with a mouthpiece for drinking.
4. Make it Stand Out
To make a mug that stand outs, first you must consider what will make it stand out? Will it be a plain mug with a large message or quote, a mug that focuses more on colour and visuals with little text or a photo printed mug. Creating a well designed mug will be a great personalised gift to friends and family and create closer ties to the people around us. Look below for some important things to consider when deciding to create your mug.
4.1 Chose the Right Colour
Colour is essential for conveying the message during customising a mug. If you're planning on having a mug with writing on it, typically mugs with a single shade of colour is ideal. Colours such as black or white with contrasting coloured text is best for mug customisation.
4.2 Pick the Best Font
When picking a font it's important to choose both a fun quirky and clear font. It's best to avoid formal fonts like Ariel, Times New Roman and Cambria, as these are fonts that we deal with in everyday life typing word documents and surfing the internet. Now is the time to shine and be creative with your designs. Another tip to note is that fonts also can be italicised or put in bold to decide the tone of the message. Italicising words are great for quotations and inspiring phrases, meanwhile bold can convey humour and forward statements.
5. Highlight your Brand
Typically, if you're a business you want to include your brand's logo on the design of the mogo, you want to make it obvious but not clashing with the mug design. Therefore, when designing a mug as a corporate gift or business gift, it's important to take into consideration of your company's logo and brand when designing your mug. For best effect, it's good practice to have a mug that has a plain light shaded colour which offers a lot more flexibility to include your company logo. Customising a mug as a gift from your company as a business gift will create a touch point between potential business partners or customers which will promote relationships and will leave a long last personal impression on your business.
FAQ
Fonts like Times New Roman, Ariel, Cambria are best to be avoided. Fancier or bolder fonts are more recommended.
Yes, you can print your company logo on your very own customised mug. Designing your own mug as a corporate gift is a strategy companies are leveraging to advertise their company brand.
Graduated with a Masters degree from Ireland with a Masters degree in Business Information system. English native speaker specialising in business and data analyst. Currently enrolled in Tunghai University's language centre for studying Mandarin Chinese and undertaking a student marketing internship at SourceEC. My role involves content writing, SEO analysis and web page optimisation After my studies and completion of this internship, I am hoping to pursue a career in data analytics in the digital marketing field in Asia.
